You Buy Clothes From Zara and H&M, But Have You Ever Seen Where They Actually Come From? Inside Bangladesh’s Fashion Slam

October 12, 2026
2 mins read
Model Wearing Zara
Ever wondered where your Zara and H&M clothes are made?

You know the brand names on the labels, but do you know the story behind them? From the bustling garment hubs of Dhaka to international storefronts, Bangladesh is the silent engine driving global fast fashion. Step inside the nation’s garment sector to explore the lives of the workers, the shadow of historical tragedies, and the relentless pressure defining modern clothing production. 

The World’s Clothing Workshop

Bangladesh is the world’s second-largest apparel exporter, with ready-made garments making up over 80% of merchandise exports and about 4.4 million jobs. That T-shirt or pair of jeans in your wardrobe may well have started life on a Gazipur or Dhaka factory floor.

Zara and H&M’s Bangladesh Link

Inditex, the Spanish group behind Zara, Pull&Bear and Massimo Dutti, buys nearly $2 billion worth of garments from Bangladesh every year. H&M has called Bangladesh an extremely important garment-producing country for the company. For these brands, Bangladesh offers scale and competitive prices.

The People Behind The Label

The workforce is largely made up of women. Roughly four million garment workers earn a minimum wage of about $74 a month, according to a 2023 report. Wage disputes have repeatedly led to strikes and protests. The Clean Clothes Campaign has also criticised brands, including H&M and Zara, for not doing enough to protect workers’ basic rights.

Safety After Rana Plaza

The industry changed after the 2013 Rana Plaza collapse, which killed more than 1,100 workers. The tragedy helped drive reforms such as the International Accord, which made jobs safer for millions of workers. Bangladesh now has more than 230 LEED-certified green garment factories, the most in the world.

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An Industry Under Pressure

The boom has slowed. About 400 of the country’s roughly 4,000 apparel factories have shut in the past two years, and thousands of workers have been laid off amid weak demand and competition from India and Vietnam. Bangladesh’s graduation from least-developed-country status on 24 November 2026 will also begin to phase out duty-free access to some markets.

The Real Cost of Fast Fashion

Next time you pick up a Zara or H&M piece, remember the supply chain behind it. Fair wages, safe factories and ethical sourcing are the questions that decide whether Bangladesh’s fashion story is one of progress or exploitation.

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